Digital Banking in India – A Study on Trends and Opportunities

Author(s)	Dr. Ranjitha B R
Country	India
Abstract	In the present scenario, Digital Banking is one of the most significant things in the banking industry in India. It smoothen the day-to-day financial transactions of customers from entire the world. Digital Banking made the customers migrate from traditional banking to online banking. Digital bankingis nothing but delivering banking services on the internet to its customers and permitted to do their transactions 24/7. All the Banks adopted Digital banking to provide the best customer service to their customers globally. This paper covers the trends and challenges in digital banking in India. The data for this paper has been extracted from the various RBI bulletins, research articles, GOI publications, etc. The present study purely depends on secondary data.
Keywords	Digital Banking, e-Trends, Challenges, Opportunities.
Discipline	Business Administration
Published In	Volume 3, Issue 2, March-April 2025
Published On	2025-03-06
DOI	https://doi.org/10.62127/aijmr.2025.v03i02.1513

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Advanced International Journal of Multidisciplinary Research